Advertising $1.99 apps on AdWords: Don’t.

November 27, 2012 By In iDevelopment No Comment

By my experience from both Kanami and BOUNCE dy, just don’t do it. Running a campaign in Google AdWords for your iPhone app will get a lot of paid visibility in terms of people potentially seeing at least your app name, but that’s about it. The basic math is, that the sales generated from people

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To Question Religions

After reading the ah-so-popular Steve Jobs bio, I came back to the problem I think most current large IT companies (well, not just IT companies…) have: The core business has become cutting costs. Delivering products or services comes a nice second (if we have the time, energy or people left from cutting costs). Remembering the various

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The Ad-Ventureland – Mobile Developer’s View

November 22, 2011 By In iDevelopment No Comment

The sales of Kanami would not make me rich. How about if I had an Ad funded version? This entry is about my experiences as ad publisher – the developer side of the counter. I made Kanami Free initially just to try out the then-new Apple iAds feature, and see if I actually could integrate

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Fifteen Minutes of Fame

July 23, 2011 By In iDevelopment No Comment

When your app is published on the AppStore for the first time, it shows on the New and Noteworthy section. This is your fifteen minutes of fame. New and Noteworthy section is the Apple way of promoting apps entering the AppStore. It currently shows 32 new apps (it’s app icon, name & category). You may

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Reasoning Kanami

July 23, 2011 By In iDevelopment No Comment

If I knew that after a year the total sales from my first iPhone app Kanami would be less than 10 EUR, I might have reconsidered if it really was worth it. Luckily I didn’t know. In addition to my personal reasons (I am a beginner japanese student – remember?) I read the Apple guidelines

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